A big advantage of this type of marketing is its cost-effectiveness and time-effectiveness as well. As it is a online promotion hence it is very convenient, easy to advertising to target markets with quick service delivery. We use SEO(Search engine optimization) and SMO(Social media optimization) for online promotion. Search engine optimization is a methodology of strategies, techniques and tactics used to increase the amount of visitors to a website by obtaining a high-ranking placement in the search results page of a search engine.
social media optimization (SMO) is the process of increasing the awareness of a product, brand or event by using a number of social media outlets and communities to generate viral publicity. We marketing your business over the Internet, to consider is the online visibility business. To let potential clients know about products and services, business has to be placed in such a way that they can find you easily.